Thursday, May 31, 2012

Book Review : Everybody Wants A Hit



Everybody Wants A Hit

By Niilesh A Raje

Author Derek Bose
Publisher Jaico Books
Price Rs 195/-
Pages 200
ISBN 9798179925583

There was a time where movies used to be running in cinema halls to packed capacity followed by Golden Jubilee or Silver Jubilee celebrations. But, in today’s age of social media where attention span is very less one hardly gets to hear of movies running for several weeks followed by any jubilee celebrations. So, “Is there a secret recipe for a Bollywood hit?” or it’s just a mix and match one does that projects these thespians in a light that appeals the masses.

In the book titled, “Everybody Wants A Hit” published by Jaico Books the author Derek Bose shares with the readers 10 Mantras of Success in Bollywood Cinema. The ten mantras covered in this book touch on all aspects including, “Content is King”, “Honesty is the Best Policy”, Nothing Sells Like Sex”, “What’s in a Name” and much more.

Author, Derek Bose is a senior well-known author and journalist who specializes in Bollywood and other aspects of India's film industry. An alumnus of St Columba's, New Delhi, he has held senior editorial positions with India's premier news organizations, the Press Trust of India and the Indian Express.

In one of the chapter titled “What’s in a Name?” the author shares his observation citing examples that names do makes a lot of difference in show business regardless of the fact what Shakespeare had to say about roses. Heroines known with their better names include Sulochana (Ruby Mayers), Meena Kumari (Mehzabeen Begum), Rekha (Bhanurekha Ganesan) to name a few. The author’s observation also suggests that the use of the letter “K” is supposed to be “spiritually most potent” whereas “V” spells not for victory but doom unless it vibrates well. However, there have been people like V. Shantaram, Vinod Khanna, Vivek Oberoi and Vyjanthimala Bali amongst the exception. A name means a lot in Hindi Cinema. What might appear to be a casual allusion could actually serve to be the identity of an actor or would mark to be the new beginning for the director.

Where the chapter “Honesty Is The Best Policy” is concerned the author has given the example of Amitabh Bachchan. Even after he was voted as the Star of the Millennium and had a wax image to his name at Madame Tussauds in London he continued being his humble self, never questioned the judgment of his directors. Whatever role he played Bachchan did it with supreme confidence and complete conviction.

The readers get profited with relevant examples the author has supplemented against each of the 10 mantras covered in his book. To make one’s journey in Bollywood a rewarding experience the author says that success in Bollywood is not a matter of chance or luck but involves methodical approach coupled with analytical reasoning. If one adheres to this the journey would indeed prove to benchmark of success.

Niilesh A Raje enjoys Nosstalgiaaa Celebrity Chat With Actor A K Hangal


With actor A K Hangal ( now 97 years ) at his residence who played the role of Rahim Chacha in Sholay. He is still remembered for his dialogue, "Itna Sanata Kyun Hai Bhai".

Thursday, May 24, 2012

Niilesh A Raje has Nosstalgiaa Celebrity Chat with actor Ranjeet



Nosstalgiaaa Celebrity Chat with the villian from the Indian Film Industry actor Ranjeet. Villian from reel life and gem of a person in real life.

Tuesday, May 22, 2012


Words of appreciation from actor Ranjeet for our recently launched magazine "Nosstalgiaaa" catering to the Indian Film Industry

Sahir Ludhianvi (A Magician of Words) ~ by : Niilesh A Raje


Sahir Ludhianvi (A Magician of Words)

by ~ Niilesh A Raje


As Featured On EzineArticles

The Eighth Day of March reminds me of the day when women across the world are busy and occupied celebrating the International Women's Day. An occasion to honor the women for their hard work and achievements coupled with benchmark of success. The Women’s Day celebration also reminds me about the birthday of an eminent personality, popular Hindi lyricist and songwriter Sahir Ludhianvi (original name Abdul Hayee) who was also born on 08th March 1921 into a wealthy family.

Early Days

Sahir’s father had named him as Abdul Hayee not out of love but out of hatred for his neighbour whose name was also the same (Abdul Hayee). Sahir’s father (an illiterate) always believed that he was the only son of a wealthy landlord. So why should his son take up good education or job that did not add any value at all. On the contrary his mother firmly believed that Sahir should go in for higher education so that he would be able to earn his own livelihood. When Sahir was in his early teens his parents separated. He opted to leave behind the aristocratic life that he was enjoying when his parents were together and the struggle for finances slowly started to begin now post his parent’s separation. Sahir stayed with his mother till the end.

Matters Of The Heart

Sahir (meaning magician) as the name suggests he was truly a magician of words who spent over 30 years of his life associated with Bollywood, wrote over 680 songs for over 100 movies. He had captivated the heart of several women during his life time through the power of written words but always failed in the matters of the heart not once but couple of times. He was lucky to fall in love but couldn't be happier and remained bachelor all his life. His intense love affair was with Amrita Pritam who became his most ardent fan.

There was a time when Sahir's economic position was weak and owning a house was next to impossible. When Sahir was courting Amrita Pritam, he built a taller house in front of Amrita's residence in Ludhiana to prove to her father that today even he could afford to have his own house. Statement is a fallacy derived from the Hindi film Tere Ghar Ke Samne.

Shayar of All Times

While in college Sahir had established his reputation for being a good writer, wrote fiery speeches and was equally popular for his ghazals and nazms. Sahir was a restless person and could not sit in one place for long. It was evident he had the literary talent but that could not give him stability so he decided to contribute his work for Bollywood in a way to give him financial stability.

The initial days of struggle still continued in Bollywood for Sahir for a couple of years but later he created some of the most popular songs ever. Some of his everlasting songs included, Yeh raat yeh chandni phir kahan, Jayento Jayen Kahan, Jaane who kaise log the jinke pyaar ko pyar mila.

His thoughts seen in Kabhi Kabhie: "Main pal do pal ka shayar hoon . . . Pal do pal meri kahani hai. Masaruf zamana mere liye kyon waqt apna barbad kare" (I'm a poet for a second or two . . . why would the busy world waste its time on me). These words pretty much gives the audience his approach to life.

Sahir’s work gave him fame, money, rewards and recognition but that did not help him find a life partner with whom he could settle down in life. He encountered several beautiful women on his roads to achievements but most of them backed out when it came to giving marriage commitment. Sahir fell in love several times but those relationships never culminated into marriage. In fact he enjoyed his failures in love. He wrote poems as a tribute to his lost loves.

Even today, he is well remembered for his poems than for his loves. ‘Chalo ek baar phir se ajnabee ban jaaye hum dono’were Sahir’s feelings into words when he spotted his estranged lady love Sudha Malhotra at a party. The same was immortalized by B R Chopra in his film, Gumraah. Today’s generation of songs may bore listeners after a week of their production whereas some have been soothing the ears of people for several decades. Lyrics of Sahir Ludhianvi have been no exception.

Sunday, May 20, 2012

Aspirations Do Come True ~ Preview of Aayna Ka Bayna - The Dance Film

Contributed by ~ Niilesh A Raje

It reminds me of an old adage by the Novelist Charles Wilson, “No matter the size of the bottle, the cream always rises to the top.” Talent stands out. It gets you noticed. But, talent serves only as starting point in one’s endeavor. One also needs to have a strong will power and perseverance to chase one’s dream. One has to keep working and capitalize on the talent they are blessed with.


Akshara Films Division’s forthcoming release a new Marathi film titled, “Aayna Ka Bayna” – The Dance Film in association with Rikky and Ronie Entertainment and Media Pvt Ltd presentation produced by Manju Paras Porwal, Amar Kakkad and Pushpa Kakkad is one such initiative where in the director Samit Kakkad has been instrumental in identifying the talent of Rohan and Group who have won Boogie Woogie, a popular dance show for five times in a row. What intrigues me is the fact what inspired these teenagers to go that extra mile and set them apart from the rest of the pack with sparkling difference.

Samit Kakkad’s brush with Marathi Cinema goes with his earlier release “Huppa Huiya” wherein he was the creative director and producer for the film. For the first time the legacy of showing lavani and item songs in Marathi movie would be replaced with hip-hop, Western and other forms of contemporary dance admits Samit.

Under the stewardship of a filmmaker Rohan and Group got the coveted platform to showcase their talent which many only aspire to achieve it in their lifetime. The group was selected from an audition that was attended from across Maharashtra by over 400 dancers. Today, this group from Nalasopara have become role models for many who aspire to be good dancers thereby making Nalasopara turn into Mini New York, a place where hip hop dance form is widely popular. The dance film proves to the masses that Yes, aspirations do come true if you believe in your talent and chase your dreams in your chosen craft.

Starring Sachin Khedekar, Amruta Khanvilkar, Ganesh Yadav and amongst the new looks include Siddhesh Pai, Amit Rokade, Pravin Nair, Rahul Kulkarni and others. Raqesh Vashisht play debut (Tum Bin fame) in the plot.

The film is slated for its release in August this year.

Producers Manju Paras Porwal, Amar Kakkad and Pushpa Kakkad

Director Samit Kakkad

Executive Producers Hem Parikh, Sachin Kakkad and Suresh Luniya

Director of Photography Sanjay Jadhav

Story Suchita Sawant, Raju Kushte

Choreographers Umesh Jadhav and Rohan Rokade

Music Directors Ajit Parab and Sameer Mhatre

Action Directors Javed Aejaz